appy.agency
CRM for podcast studios

A CRM built for podcast studios

Episodes, guests, schedule and sponsors in one place — bookings confirm themselves, episodes publish on time, and sponsor money lands the day an ad read airs.

Free · no signup · a real plan and price in ~10 minutes, in your words.

to a working prototype
~1 week
to start
€500
that publish themselves
Episodes

Off-the-shelf CRMs were built for a sales team. Not for podcast studios.

Guest bookings live in a dozen email threads — one dropped reply and a recording slot sits empty, studio time you’ve already paid for.

Every episode gets chased through the pipeline by hand — record, edit, review, publish — and the week someone’s off, releases slip and listeners drift.

Sponsor ad reads get agreed in DMs and invoiced from memory — reports go out late, and a slot you sold quietly never gets billed.

What’s recorded, what’s edited, which cut is final, whether the sponsor signed off — ask three people, get three answers, and the release date arrives anyway.

See it from the inside

What your CRM would look like — screen by screen.

Not stock screenshots — this is the shape of the system we’d build for podcast studios: your records, your stages, your words. Click through the screens.

The owner’s morning screen — what’s dropping this week, who’s still to confirm, sponsor money in — and what the automations already handled before nine.

A real starting point

Here’s the analysis we’d start from — for podcast studios.

Not a template. This is the data model, pipeline and automations a business like yours actually runs on — mapped in your words. Your free analysis produces exactly this, shaped to you.

Your system, mapped

Your pipeline, exactly as your CRM would show it — your stages, your words. This is what we build from.

What it tracks

ShowsEpisodesGuestsSponsorsScheduleInvoices

Where customers reach you

EmailWhatsAppWebsite formPhone

Connects to

Podcast hostingStripeCalendar

Busywork the system takes over

  • Guest bookinginvite, brief and calendar link go out the moment a guest says yes
  • Recording remindersday-before nudge to host and guest with the studio link
  • Publish schedulereach finished episode drops to every platform at the set time
  • Sponsor invoicinginvoice raised the day an ad read airs, chased if it goes unpaid

What this replaces — where it hurts today

  • Guest bookings lost in email
  • Episodes chased through by hand
  • Ad reads invoiced from memory

Your price, from your answers

Standard scope

Prototype · 1 weekstart here

€500

  • Show + episode records
  • One show’s publishing board
  • The guest-booking automation

Full build

€4,000€7,500

Estimate — it becomes one fixed price on the free call. Never hourly, no surprises.

€3,000every appy build lands in this band€9,000

What sets your scope

  • · Episode pipeline across many shows
  • · Guest booking & recording reminders
  • · Sponsor slots, ad reads & invoicing

Run · monthly

€190/mo

Hosting, monitoring, fixes and small improvements.

If you go all the way: ≈ €6,280 first year, all-in — and you own everything. Today's only decision is the €500 prototype.

Questions podcast studios ask us

Does it publish to Spotify, Apple and YouTube — or do we still upload by hand?
It publishes for you. Connect your hosting and platforms once, set each show’s release time, and finished episodes drop everywhere on schedule — no more dashboard-hopping on a Friday morning.
We produce shows for several clients — can each one see only their own?
Yes. Each client sees their own show, episodes and sponsor reports; your producers get the view across the whole network. Permissions are yours to set.
How long until we’re live?
A working prototype in about a week for €500. The full build usually lands in three to six weeks, depending on how many shows and integrations are in scope.
Who owns the system and the data?
You do — entirely. It’s your system, hosted for you, and you can export every episode, guest and sponsor record at any time. No per-seat lock-in.

Have a mess like this one?

Book a free 30-min call. We’ll sketch what your version of this system would look like — and put a number on it.

Build my free software plan